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Direct to Consumer Wine Symposium 2011: Sunday, December 12, 2010 Ends Early Registration Pricing

NAPA, Calif.–(BUSINESS WIRE)–Early pricing for the fourth annual Direct to Consumer Wine Symposium will end December 12. This will be the last chance to buy tickets at the early registration price of $295 per person. After Sunday, tickets will increase to $375. The wine industry’s premier summit on direct wine marketing and sales takes place January 19, 2011 at the Hyatt Vineyard Hotel and Spa in Santa Rosa, California. Register online at

Session Preview on use of Video

From CRM to the CEO Forum, the Direct to Consumer Wine Symposium afternoon workshops provide a broad range of subjects for attendees. For “Technology at the Speed of Light” the DTCWS Steering Committee asked one of the panelists, Lisa Mattson from Jordan Winery, a series of questions about the brand’s use of video. What purpose does it serve? What’s the budget? Are videos used for trade marketing? Naturally, Lisa answered the questions on video, now posted here.

Update on Sponsors

The companies and winery association sponsors play a crucial role in funding this landmark event. New Keynote Panel Sponsor FedEx as well as Trade Show Sponsors, Vinlogix Inc., VeraCentra, Premiere Cellar, IBG, and UPS join the already impressive collection of sponsors: WTN Services, Wine Institute, Napa Valley Vintners, bLoyal, Benson Marketing Group, Wine Web Enterprises Inc., Elypsis Inc., WISE Academy, ShipCompliant, Packaging Plus, Wineshipping, LLC, and eWinery Solutions, Vin65, Napa Valley POS, Wines & Vines, Adobe Creek Wine and Storage and Strike & Techel, Alcoholic Beverage Law.

The Direct to Consumer Wine Symposium is presented by and a fundraiser for Coalition for Free Trade and Free the Grapes! These two organizations have worked tirelessly with local winery associations and industry representatives to increase the number of legal direct shipping states for wineries from 17 to 37 in the last decade. To receive email updates on sessions, speakers and registration, sign up to the winery email list at